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Marketing Management Diploma
![Marketing-Design.jpg](https://static.wixstatic.com/media/d50343_6778b48c611342ca8c5f6ccb55945110~mv2.jpg/v1/crop/x_23,y_0,w_420,h_434/fill/w_372,h_384,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/Marketing-Design.jpg)
Based on Marketing Management Book by :(Kotler Keller ==> 14th edition)
⦁ Providing participants a practical knowledge and approach to marketing applications
⦁ Demonstrate knowledge and skills to meet career needs
⦁ Identify core concepts of marketing and the role of marketing in business and society
⦁ Define the primary and secondary source of information
⦁ Describe the major types of consumer behavior
Course Content :
- Managing Customer Relationships
- Marketing Strategy
- Managing Marketing Information
- Consumer Behavior
- Segmentation, Targeting, and Positioning (STP)
- Product, Service, and Branding
- Product Development
- Pricing Approaches
- Marketing Channels
- Integrated Marketing Communication (IMC)
- Guerilla Marketing Concept
- Marketing Plan
- Cases and Individual Assignments
![pngtree-hd-camera-record-icon-button-vector-png-image_6615683_edited.png](https://static.wixstatic.com/media/d50343_0c194ec3775b4621a0a9297ae5cc74b1~mv2.png/v1/fill/w_134,h_95,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/pngtree-hd-camera-record-icon-button-vector-png-image_6615683_edited.png)
طرق الحضور
![QNB-logo.png](https://static.wixstatic.com/media/d50343_187400053dfd43169c5c25b17b5903d3~mv2.png/v1/fill/w_105,h_59,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/QNB-logo.png)
![th (3).jpg](https://static.wixstatic.com/media/d50343_eccd3f6df99942cabb1edb75d2258c79~mv2.jpg/v1/fill/w_94,h_33,al_c,q_80,usm_0.66_1.00_0.01,blur_3,enc_auto/th%20(3).jpg)
طرق الدفع
![th.jpg](https://static.wixstatic.com/media/d50343_e4259013474e4b0a8d3ae553da7c06ec~mv2.jpg/v1/fill/w_83,h_32,al_c,q_80,usm_0.66_1.00_0.01,blur_3,enc_auto/th.jpg)
![th (2).jpg](https://static.wixstatic.com/media/d50343_0656861848bb4910972dafe786c7bef6~mv2.jpg/v1/crop/x_39,y_33,w_284,h_170/fill/w_180,h_108,al_c,q_80,usm_0.66_1.00_0.01,blur_3,enc_auto/th%20(2).jpg)
![Mastercard_Logo_1990-2048x1223.png](https://static.wixstatic.com/media/d50343_0cd295e896364041b0a89fda1fa7ada0~mv2.png/v1/fill/w_78,h_47,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Mastercard_Logo_1990-2048x1223.png)
![unnamed.png](https://static.wixstatic.com/media/d50343_ee7a6a1ee79d4aaf94b981249e76f7c2~mv2.png/v1/fill/w_94,h_94,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/unnamed.png)
![vodafone.jpg](https://static.wixstatic.com/media/d50343_8e16b5ab80bc4bddaee78893be5b52eb~mv2.jpg/v1/fill/w_103,h_54,al_c,q_80,usm_0.66_1.00_0.01,blur_3,enc_auto/vodafone.jpg)
طرق التقسيط
![valU logo_page-0001.png](https://static.wixstatic.com/media/d50343_a5315838ba854e5a9d4792499779ef88~mv2.png/v1/crop/x_0,y_22,w_1833,h_944/fill/w_155,h_80,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/valU%20logo_page-0001.png)
![EgyCham PNG (1).png](https://static.wixstatic.com/media/d50343_6e1546831fb14c69a3ffb73dbab6efac~mv2.png/v1/fill/w_180,h_54,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/EgyCham%20PNG%20(1).png)
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